One of Australia's leading political campaigning experts has highlighted the increasing spending power and reach of activist groups in Australian elections.
He said activist groups like GetUp! and Advance Australia are already starting to have an influence on the 2019 Federal Election. He expects they will have a significant sway over the outcome.
"They have the potential to actually tip this election for one side over another," he said.
"Get Up! this election will have the same sized campaign war chest as a the two major parties of around $12-15 million.
"They will spend most of that money in 30 key electorates where they have identified people who they want to topple from their seats. Most of those people are Coalition members.
"The fact is that when you are up against someone with that amount of money behind them it makes it very, very hard going."
Clarification: An earlier version of this alert stated activist groups are not subject to campaign finance laws regarding the disclosure of donations. This is incorrect. GetUp! is subject to the same legally binding transparency requirements as a political party.