Version of 24 March 2006
This document is an Appendix to 'A Cost-Profile of Journal-Publishing'
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This Appendix presents an indicative cost-profile for a particular kind of journal-publisher.
The organisational category addressed here is an Association that publishes a single journal, in hard-copy but also with an electronic version, primarily as a service to its members, and secondarily for subscribers and (probably on a deferred basis) the general public. The revenue model is based on allocation of a proportion of the membership-fee.
It is not an formally an eJournal, but publishes the Contents of its Issues, probably including Abstracts and (probably with some qualifications) the full text of the articles, on its own web-site.
It is assumed to comprise quarterly Issues, each with 7-8 articles, for a total of 30 articles p.a.
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| Conception and articulation of the journal's name, scope, philosophy and modus operandi | Undertaken by senior academics |
| 2 | Preliminary negotiations within the intellectual community | Undertaken by senior academics |
| 3 | Preliminary negotiations with potential providers of operational resources | Undertaken by senior academics |
| 4 | Preliminary negotiations with potential providers of infrastructure | Undertaken by senior academics |
| 5 | Acquisition of investment and working capital | Undertaken by senior academics |
| 6 | Appointment of Board, Editor and Editorial Committee(s) | Undertaken by senior academics |
| 7 | Accumulation of Referees List | Undertaken by senior academics |
| 8 | Acquisition of infrastructure | Undertaken by senior academics, with some support from Association executives, and with the Web-site run probably using gratis, open source tools |
| 9 | Acquisition of operational resources | Undertaken by senior academics, but probably with a budget for an Assistant to the Editor |
| 10 | Acquisition of intellectual property (logos, trademarks, copyrights, licences) | Undertaken by senior academics, with some support from Association executives |
| 11 | Preparation of formal components of the printed journal and web-site | Undertaken by senior academics, with some support from Association executives |
| 12 | Preparation of web-site | Supervised by senior academics, with some support from Association executives, and undertaken by junior academics or students |
| 13 | Announcement to the community | Undertaken by senior academics |
| 14 | Issue of initial calls for papers | Undertaken by senior academics |
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| Receipt, acknowledgement and management | Editor, Editorial Committee and Referees, supported by a
paid
assistant, and possibly also by junior academics or students $12,000 p.a., equivalent to $3,000 per Issue or $400 per article |
| 2 | Conduct and management of the assessment process | Editor, Editorial Committee and Referees, generally gratis, but possibly with an honorarium for the Editor, and possibly allowances, free advertising or similar partial recompense |
1 | Production-editing | Partly by the Editor or a member of the Editorial
Committee, partly by junior academics or students, and partly for-fee by an
outsourced service provider $10,000 p.a., equivalent to $2,500 per Issue or $330 per article |
| 2 | Cataloguing | Partly by the Editor or a member of the Editorial Committee, and partly by junior academics or students |
1 | Editorial | Effort by the Editor |
| 2 | Production-editing | Partly by the Editor or a member of the Editorial Committee, partly by junior academics or students, and partly for-fee by an outsourced service provider, but included above |
| 3 | Production | For hard-copy issues, for-fee by an outsourced service
provider Assuming 10,000 copies per Issue and $1.50 per tome, then $60,000 p.a., equivalent to $15,000 per Issue or $2,000 per article For the Web-site, by the Editor, partly supported by a junior academic or student, and partly by an outsourced service provider $5,000 p.a., equivalent to $1,250 per Issue or $250 per article |
| 4 | Protection | None |
| 5 | Distribution | For-fee by an outsourced service provider Assuming 10,000 copies per Issue, then $20,000 p.a., equivalent to $5,000 per Issue or $700 per article |
1 | Marketing | Limited, undertaken primarily by senior academics, with
some for-fee support from an outsourced service provider $5,000 p.a., equivalent to $1,250 per Issue or $170 per article |
| 2 | Customer relationship management | An Association responsibility and cost |
| 3 | Archive management | Dependent on libraries and on the Association |
| 4 | Indexing | Dependent on indexing services and on commercial search-engines such as Google, or using an on-site search-engine, probably open-source and gratis |
| 5 | Governance | Undertaken by the Editor and Editorial Committee, in conjunction with Association executives |
1 | Editor and Editorial Committee(s) | Undertaken by senior academics |
| 2 | A pool of referees | Undertaken by senior academics |
| 3 | Communications channels | Arranged by senior academics, supported by junior academics or students |
| 4 | Norms for communications and formatting | Undertaken by senior academics |
| 5 | Production facilities | Undertaken by the Editor and Editorial Committee, in conjunction with Association executives | 6 | Subscription-list facilities | Undertaken by the Editor and Editorial Committee, in conjunction with Association executives |
| 7 | Distribution mechanisms | Undertaken by the Editor and Editorial Committee, in conjunction with Association executives |
1 | Interest on investment capital | Very little |
| 2 | Interest on working capital | Very little |
| Establishment | Nil |
| Operations – Submission-Related | $12,000 p.a., equivalent to $3,000 per Issue or $400 per article |
| Operations – Article-Related | $10,000 p.a., equivalent to $2,500 per Issue or $330 per article |
| Operations – Issue-Related | $85,000 p.a., equivalent to $21,250 per Issue or $2,850 per article |
| Operations – Generic | $5,000 p.a., equivalent to $1,250 per Issue or $170 per article |
| Infrastructure Maintenance | Negligible |
| Financial | Negligible |
| TOTAL | $112,000 p.a., $28,000 per Issue or $3,750 per article |
The undertaking is funded from the membership fees paid by Members of the Association, perhaps to some extent offset by non-member subscriptions (particularly libraries and other institutions) and advertising. For an Association of 10,000 Members, the publishing costs of the journal are up to about $11 p.a. (of a fee of perhaps $300).
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